View by Brand
Paynes Poppets Make "A Racket in a Packet"
[24/3/06]
Page [1]

Paynes Poppets Make "A Racket in a Packet"

If your last memory of Paynes Poppets was shaking them along to the latest Duran Duran hit, then you’ll be glad to know that not only are the noisy little chocs back, making a Racket in a Packet, but they’re also paying tributes to those golden days gone by. Available in four mouth-watering flavours – Toffee, Mint, Raisin and Orange, the great taste and famous rattle that made them one of Britain’s best loved sweets remain as strong as ever, but now they’ve a fabulous new retro packaging design to boot. Featuring iconic images such as Rubik’s Cubes, lava lamps, rubber ducks and even one of the much-coveted Natwest piggy banks, there are sixteen different carton designs set to take consumers on a trip down memory lane as they munch the irresistible dark and milk chocolate covered bitesize treats. Tracey Mattock, marketing manager at Fox’s Confectionery, comments, “Mention Paynes Poppets and people are instantly transported to way back when – usually to cinema trips and the swimming pool! “But Paynes Poppets are not just a chocolate for the good old days, they are out there now making a ‘Racket in their Packets’. With built in portion control and the superb flavours they’re very much a treat for today and through going retro we hope to remind customers that if enjoyed in moderation, eating chocolate can still be fun.” Poppets are available from most multiple retailers and cost 35p/carton or £1.19 for a bag. To find out more, visit www.poppets.co.uk. ends For further information or hi-res images, please contact Rachael or Emma at Connectpoint PR on 0161 817 4200 or by email at